BRAND CREATION | GRAPHIC DESIGN
TASTÉ Events are based in Nottingham and host a series of techno and house music events at indoor and outdoor venues. Their events are targeted towards a younger audience, showcasing well-known music artists from the UK and around the world. While working with TASTÉ one of our posts captured the attention of 250k people, growing their account to have 80k followers.
Taste approached us and asked for a range of promotional posters for their live music events. This lead to a re-brand and a series of different posters for their events. They wanted to keep with the same style and theme for each, making use of interesting typography that contrasted against bold and vibrant colors.
Researching similar competitors, it became apparent that using bold colors and interesting composition layouts would be the way to target their intended audience and position them above their competition.
A slick brand identity was created, using a bold 'stamp-like' design that could be featured on a complex poster. We devised a series of different posters for their events, maintaining a new brand consistency throughout. Overall the events proved a success and the posters and advertisements designed help generate leads, convert leads into sales and loyal customers.
- COMING SOON